Pinkstinks Approved is a listing of companies who are breaking the mould and providing great products which are not gender specific and/or offer both girls and boys equal measure of fun, games, craft, and adventure. You won't find any make up for children here ... But you might find some face paints!
If you'd like to nominate a business or organisation to appear on this page please let us know, sending details and pictures if possible. If you're a supplier and think you qualify for this prestigious accolade do contact us and tell us about yourself.
We love this new online resource: A Mighty Girl is the world’s largest collection of books and movies for parents, teachers, and others dedicated to raising smart, confident, and courageous girls.
After years of seeking out empowering and inspirational books for their four young nieces, Carolyn Danckaert and Aaron Smith decided to create A Mighty Girl as a resource site to help others equally interested in supporting and celebrating girls. The site was founded on the belief that all girls should have the opportunity to read books and watch movies that offer positive messages about girls and honor their diverse capabilities.
Girls do not have to be relegated to the role of sidekick or damsel in distress; they can be the leaders, the heroes, the champions that save the day, find the cure, and go on the adventure. It is our hope that these high-quality children’s products will help a new generation of girls to grow and pursue whatever dreams they choose -- to truly be Mighty Girls!
Find out more at www.amightygirl.com
We particularly like Hei Moose for their approach to boys' clothes.
Whilst decorative clothing for boys in the UK is confined to images of tractors and dinosaurs with dark colours dominating; Hei Moose offers bright, vivid and stimulating clothing for boys with a variety of colours and imagery, including hearts, clouds and gingerbread people.
The clothes are practical and mostly gender-neutral, whilst acknowledging boys’ often overlooked need for bright and creative stimulation. Here, boys and girls are equally decorative - though the emphasis is clearly on fun. That’s why we love Hei Moose!
CBeebies programme The Adventures of Abney and Teal, combines beautiful animation with gentle and amusing stories.
This nurturing, idyllic creation features female character 'Teal', who is active, joyful and adventurous - usually the first to suggest exploring or use her initiative. She's independent, sleeps in a tree and despite huge amounts of hair, isn't hyper-feminised (no lashes, good body proportions). Abney, as the male character is gentle and domesticated; often making porridge or knitting. Abney and Teal provides an unbiased, unpinkified experience for kids of both sexes.
"Polarn O. Pyret makes clothing for children. It may seem obvious, but our belief that both boys and girls need good fit and function makes us unique. We aim to make the world’s best jacket, knee sock, t-shirt and sun hat. Who wears what – and what colours – is up to you. But both boys and girls need good looking clothes that are strong and versatile. That’s what unisex means to us. Making our production better for the environment is a natural ambition, and our range of organic clothing grows every year. Look for our ECO label if you want to buy organic clothing. This guarantees that the garment is made from 100% organic cotton."
Love It Love It Love It is all about letting kids be kids. Clothes are picked because they're bright and comfortable for children to wear, easy for parents to care for and where possible, organic and fairly traded. Dictating the colours and styles that children 'should' wear goes against everything we believe in.
Love It Love It Love It is the home of bright and colourful clothes for babies and kids. There are only two rules; no pastels and no ironing.
We believe that clothes should not restrict children's movement or senses. They should not tell them who to be, nor stifle their ambition and interests with narrowly defined, gender based colours and stereotypes. Ours are comfortable colourful clothes that are full of character and joy, so that kids can get on with being kids and growing in to individuals.
They're quality colourful clothes that last as well as they look and are easy for parents to look after because it would be a shame to keep such lovely clothes just for best.
Eco-friendly clothes because our kids need to inherit a healthy planet, and one in which people treat each other fairly. These clothes are for children to wear and enjoy, not stitch in a sweatshop.
Have a look at the "Tootsa MacGinty" catalogue and you’ll notice something unusual – all our clothes (apart from a few dresses) are unisex. For girls or boys.
And they’re not just colourful and fun, they’re excellent quality and hard-wearing too. Which means that once your little one has sprouted, you can keep their clothes for the next one…or pass them along to other tiny friends and family.
Kate Pietrasik, the designer, has very strong opinions about her clothes. After working in fashion in Australia and France, she moved back to the UK last year with her baby daughter, and was shocked by the stark gendering of children’s clothes – sludgy colours and camouflage for boys, glitzy princess themes for girls, dubious slogans the little wearers couldn’t even read.
I am Anorak, the happy mag for kids.
I am a happy mag aimed at both boys and girls, aged between 5 and 10 years old. But older kids read me too!
You can buy me 4 times a year.
Supermundane is my creative director and every issue, we carry lovely stories, illustrated by people such as Marcus Walters, Simon Peplow, New Future Graphics, Tsz Wan, Rob Flowers, Tad Carpenter among others. We have some fun fashion pages, a ‘good stuff’ guide, which covers new stuff as well as exciting places to go.
We have a gang of 'Little Editors' who review books, dvds but also do some cool drawings too.
Letterbox Library was established 25 years ago by two single mothers, who were inspired (and provoked!) by the lack of appropriate books for their own daughters – so they decided to search out and provide inclusive children’s books.
"Letterbox Library has a glorious record of providing books for children that celebrate our cultural diversity along with books that point us in the direction of how the world could be a fairer place. Ideally, every school and playgroup in the country would be using Letterbox Library’s catalogue if for no other reason than to balance the mass-market book club catalogues and book fairs which do not serve the reading needs of all children. Here’s wishing all the very best for the next 25 years."
Michael Rosen, Children’s Laureate, 2008
"From the very start it was essential to us that girls and boys were equally represented in our work. We're disgusted by how book shops maintain pink and blue sections of dangerous books for boys and glamorous books for girls. The active segregation of children based on gender has negative and harmful implications and it must be challenged. We audit our children's books to ensure that girls and boys are equally represented and not stereotyped into gender roles, a practice that we encourage other authors and publishers to follow."
Daniel Raven-Ellison, co-founder of Mission:Explore